Why Are Yeti Coolers So Expensive?
Yeti, established in 2006 by two Texan brothers, introduced a $300 cooler to the market. Over time, the brand has garnered a dedicated following, with many customers becoming loyal patrons. Yeti’s flagship model, the 82-gallon Tundra 350, weighing 89 pounds and priced at $1,300, represents its largest offering to date. Recognized as the “Hermès of […]
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